National CineMedia partners with AMC, Creative Realities to expand in-lobby media network
PUBT · 1d ago
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- National CineMedia partnered with Creative Realities to expand and modernize AMC Theatres’ in-lobby media network across 285 US locations.
- Project adds multiple 75-inch digital screens per site to create a premium video advertising platform beyond auditorium placements.
- National CineMedia will manage in-lobby video advertising while Creative Realities will handle equipment, installation, operations, and network management.
- Rollout is scheduled to begin this quarter.
- All participating locations are expected to be completed by end of 2026.
Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. National CineMedia Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260413144628) on April 13, 2026, and is solely responsible for the information contained therein.
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